Descriptions and Synonyms
Descriptions help steer Zoë's decisions
- name: gross_aov
field_type: measure
type: average
sql: ${TABLE}.revenue
description: |
This is the gross average order value. This just covers
DTC revenue, and is sometimes internally referred
to as 'the magic' This is the metric that
should be used when someone asks about AOV, generally speakingSynonyms help Zoë find metrics
- name: new_vs_repeat
field_type: dimension
type: string
sql: ${TABLE}.new_vs_repeat
description: The new vs repeat status of the purchaser
synonyms:
- customer
- loyaltyLast updated
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