Getting Started with Tips

When thinking about how you're defining your data model for use with Zoë, ask this question.

Could a talented data analyst answer questions using this data model on their first day on the job before they have any other context on the business?

If the answer to that question is yes, then Zoë will perform great! If not, use some of the tips below to encode more business context, so Zoë knows what metrics to choose in which situations.